Tristan Ahumada A Brilliant Tribe
Tristan Ahumada built Lab Coat Agents into the largest real estate community online while his own team passed $100M in volume. He built A Brilliant Tribe during COVID. He's also built a national brokerage that continues to grow.

Tristan Ahumada · Founder, A Brilliant Tribe
My journey in real estate began in 2004, and by the age of twenty-four, I was honored as Rookie of the Year at Century 21. This early achievement through door knocking and cold calling was just the beginning. In 2014 after speaking around the US for Realtor.com, I founded Lab Coat Agents, starting as a Facebook group and growing it into the largest and most influential real estate community online. The group’s success paralleled my own, as my real estate team surpassed $100 million in volume by 2015, cementing our place in the top 1% of U.S. agents.
This success wasn’t just about numbers; it was about the impact and the ability to drive change in the real estate landscape. In the same process I was able to help multiple tech and software companies (CoStar, KW, EXP, Berkshire, Realtor.com, Zillow, NAR, and many others) while also consulting Facebook and Instagram for four years.
Lab Coat Agents, through its growth, became a beacon for the latest in tech, resources, and systems that scale businesses. My passion for technology and systems has not only allowed me to test the latest products but also to create effective automation systems for the real estate community. My belief in free access to resources for business growth drives my efforts to support individuals worldwide. Now with A Brilliant Tribe we are opening new doors!
This success wasn't just about numbers; it was about the impact and the ability to drive change in the real estate landscape.
— Tristan Ahumada
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